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The project partners

BBC World Service

The BBC World Service is the world’s leading international broadcaster providing programmes and content for radio, television, online and mobile phones in English and 31 other languages. Hundreds of reporters and specialist correspondents bring news reports, documentaries and analysis from around the globe, with a mix of other programming from arts, business and culture to drama, science and sport. BBC World Service is one part of the collected international-facing television, radio and online services which form BBC Global News.

BBC World Service Trust

The BBC World Service Trust is the BBC's international charity. It uses media and communications to reduce poverty and promote human rights, enabling people to build better lives. The Trust is funded by external grants and voluntary contributions, mainly from the UK's Department for International Development (DFID), the European Union, UN agencies and charitable foundations. The BBC World Service Trust believes that independent and vibrant media are critical to the development of free and just societies and aspires to a world where individuals and civil society use media and communications to become effective participants in their own political, economic, social and cultural development.

BBC Trust

As set out in the Royal Charter, the BBC Trust (previously known as the BBC Board of Governors) is the guardian of the licence fee revenue and the public interest in the BBC. It has responsibility for representing the interests of licence fee payers, securing the independence of the BBC, and ensuring that the BBC observes high standards of openness and transparency.

Centre for Media and Film Studies, School of Oriental and African Studies (SOAS), University of London

The Centre for Media and Film Studies at the School of Oriental and African Studies (SOAS) specializes in the vital developments taking place in media, communications and film globally especially as they involve the non-Western world. Recognizing that we are now living in a multi-centred media world in which the global balance is changing rapidly, the Centre is committed to addressing theoretically and empirically the Eurocentrism which still pervades so much discussion of the non-Western world. To appreciate the richness, dynamism and complexity of media and film in regions like Asia, the Middle East and Africa requires specialist knowledge of these cultures, societies, political economies and their inter-relations, which is the Centre’s concern.

Communications Directorate (Public Diplomacy & Strategic Campaigns Group, and Digital Diplomacy Group), Foreign & Commonwealth Office, United Kingdom

The Foreign and Comonwealth Office's public diplomacy activities are aimed at achieving the UK’s international strategic priorities through engaging and forming partnerships with like-minded organisations and individuals in the public arena. This includes talking not just to other governments, but to NGOs, think tanks, opinion formers, young people, businesses and individual citizens, in order to get a better understanding of the changing perceptions of the UK and its policies. The aim of digital diplomacy is to ensure that the FCO is a 'web-savvy' organisation and to use digital diplomacy to enhance campaigns in a way that positions the FCO as the best in the world at digital diplomacy

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